from the New York Times...
THE BAY CITIZENBerkeley Group Digs In to Challenge of Making Sense of All That Data
By JEANNE CARSTENSEN
Published: April 7, 2012
"It comes in “torrents” and “floods” and threatens to “engulf” everything that stands in its path.
The sheer size of the pile (measured in petabytes, one million gigabytes, or even exabytes, one billion gigabytes) combined with its complexity has threatened to overwhelm just about everybody, including the scientists who specialize in wrangling it. “It’s easier to collect data,” said Michael Franklin, a professor of computer science at the University of California, Berkeley, “and harder to make sense of it.”